What to wear for your branding session!
If you only read one part of this section, let it be this: wear something that feels like you, and make it comfortable. If you want a little more info, read on. But just remember that first bit.
Look, I get it. Dressing yourself in the morning is tough enough when you don’t have to stand in front of a camera and be your best self. It’s normal to want to shop for new fancy clothes to wear to a photoshoot. And that’s totally fine if that’s your jam and you’re comfortable with that. But usually the best route is to go with something that’s tried and true. When selecting the right footwear, think about what’s appropriate for the location, and what presents the lowest risk of a sprained ankle. Maybe it even makes most sense to ditch the shoes altogether for maximum agility for all the activities!
Wear something that’ll keep you cool in summer, warm in winter, and that’ll make you feel like the sparkly human that you are on the inside. Bring a couple outfits so that we can play with different options and combinations, and get a little sandy/wet/muddy if you’re game and the moment calls for it! If you have anything in your wardrobe that is textured, sheer, or billowy, fabrics that flow turn up so beautifully in photographs because they capture snapshots of movement – avoid starchy, stiff-seeming garments that get crumpled in weird spots and need adjusting.
Be careful with prints, logos, and bright colors as sometimes these detract from the most important parts of the photograph – you!
Avoid matching and blending together into one monochromatic blob. In order for the components of your photograph to really sing, you’ll want to find complementary outfits that showcase a controlled variety of textures and colors so you can look good together without looking the same.
Once we pick a location together, we can discuss color palettes that will help you stand out beautifully against your environment.
If you’ve read all of this and you feel like you want a little bit more info, I’ve got a full comprehensive guide on this that covers it all! Just let me know and I’ll send it over.
